Feel good drinks
Food & Drink
A campaign to build awareness and trial by comparing the high levels of sugar in colas and some vitamin drinks with healthy Feel Good drinks.
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In-store promotions
OOH
Point of sale
Grocery trade press
Digital & web
Social
NORBORD
Construction
In response to the UK Government's legislation to allow the burning of virgin wood and trees for biomass power generation to fulfil EU renewable energy targets, Better by Nature for Norbord campaigned to force the Government to enshrine the so-called hierarchy of wood in UK law. Successfully.
Press ads in trade press
Direct mail
Social
Web
Disruptive protests at power company meetings
Feel good drinks
Food & Drink
A campaign to build awareness and trial by comparing the high levels of sugar in colas and some vitamin drinks with healthy Feel Good drinks.
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In-store promotions
OOH
Point of sale
Grocery trade press
Digital & web
Social
NORBORD
Construction
In response to the UK Government allowing the burning of virgin wood for biomass power generation to fulfil EU renewable targets, Better by Nature for Norbord campaigned to enshrine the hierarchy of wood in UK law. Successfully.
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Ads in trade mags and nationals
Direct mail, email, web, digital, social, content, animations
Disruptive protests
tick tock tea
Food & Drink
Our brief was to launch Tick Tock Teas to consumers and retail multiples and independents, increasing distribution and sales. Ads included tip-on rooibos teabags to promote sampling.
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Consumer and retail trade advertisements
Web
Social
Retailer presentations
autoclenz
Automotive
Commune developed the strategy for effective recruitment and retention of contractors at Autoclenz, developing their online creative and digital media activity through Facebook and Instagram with follow-up remarketing work to improve conversion. On-going marketing aims to increase retention and reduce linked recruitment and operations costs.
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Planning & strategy development
Online recruitment advertising
Social media ads
CRM
TOLL
Toll is a New York-based global freight forwarding and supply chain management service. We design and produce a series of sales support, event collateral and marketing materials.
Design
Copywriting
Photography
Distribution & Logistics
nomura
Financial Services
Nomura's launch of its new Fixed Income Fund to UK and European Fund Managers was hugely successful, using highly targeted direct mail and follow-up email and telephone contact.
Direct mail
Telephone
institute of osteopathy
Associations
Commune created the marketing strategy for iO and repositioned the association as an institute, changing its name and developing a brand new identity , look and feel to the organisation. We were then involved in implementing the marketing plans , specifically to grow membership, reduce churn and build the value of membership amongst osteopaths.
Marketing strategy and planning
Naming and corporate identity
Membership communications
Direct mail, email, social
Web design
Events
Magazine design, editing and production
norbord
Construction & DIY
Norbord's core product, Sterling OSB, can be seen on most construction sites, shops, in kitchen units. Our job was to see that it was seen in even more and grow market share year-on-year in the UK and, in builders merchants, make sure the brand was asked for, by name.
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Trade press advertising - print and online, radio, web, digital and social, promotions and competitions, animations, content, POS in builders' merchants and OOH + special builds
house of fraser
Retail
Development of marketing and promotions plans to help HOF establish itself as a supporter of new style brands. Pop@HOF was created for brands to compete for retail space at HOF and online. With media partners, over 250 applications were received with 10 winning brands starting at HOF.
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Marketing strategy and planning
Naming and brand design
Event management
Web, social, digital
POS
Retail design
Retail training
institute of payroll professionals
Associations
We rebranded IPP and focussed the organisation on its core membership and what they wanted from their representative body. In the doing, recognised payrollers as a professional role in their companies. Then we set about building membership and member value with becoming a Chartered Institute in its sights.
Brand development and identity
Member research
Membership recruitment & retention
Magazine design, editing and production
Membership collateral
Training prospectuses and learning materials
Digital, content, social
autoglym
Automotive
Work focussed on building distribution and sales in the motor trade, building the brand's leadership positioning. And then the brand started to sell direct to consumers, car owners proud of their cars and more than keen to keep them in pristine condition.
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Marketing strategy and planning
Product packaging design
Trade and consumer advertising
Direct mail, email, social
Web design
Point of sale
e-Commerce Apps
Retail distribution support
panalpina
Transport & logistics
For Panalpina, Commune was responsible for internal communications, particularly in their sales teams, both promoting corporate values and building teamwork and encouraging every salesperson to recognise their strengths and improve their performance.
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Film
Events
Performance & training support collateral
